Zeno Group (Malaysia)

Aug 2019 – Jul 2020

Senior Copywriter

Freelancing

Dec 2016 – Present

Copyeditor + Copywriter

Commas PR

Aug 2018 – Sep 2018

Senior Account Executive

BluInc Media

Apr 2015 – Nov 2016

Sub-editor of

Cleo Malaysia

Dino Media (Asia)

Sept 2014 – May 2015

Website Editor (Founding)

Arion Concepts

Mar 2014 – May 2014

Editor (Transcript)

In2 Marketing & Consulting

Jun 2013 – Feb 2014

Copywriter

Echosphere

Nov 2011

Social Media Executive

Indiana University

Sep 2008 – Apr 2009

Blog Photographer for the Residential Programs and Services (RPS)

“Jolin is a lovely girl and a people person with excellent social skills.” — Hugo Yu-Hsiu Lee, Ph.D., Professional Development, Columbia University, New York City, USA, Feb 2011

“Jolin is a hard worker and a great sales woman. She is very personable and has a lot of experience in the field of sales representation.” — Elli Plunkett, Manager at Testmasters, Japan, Apr 2010

“Jolin is both talented and dedicated as well as motivated.” — Cynthia Malim, Digital Marketing Manager at Shangri-La’s Rasa Ria Resort & Spa, Apr 2010

“Jolin is a passionate creative writer. A brilliant storyteller. I am always in awe of Jolin’s ability to bring an idea/concept to life through great storytelling. She also has a strong eye for detail. She is a lovely lady with a big heart. She inspires me to write too. It is indeed my pleasure working with Jolin at Zeno Malaysia.” — Joyce Wai, Senior Account Executive, Apr 2020

“Jolin exceeded all expectations when she did the copywriting for Summorie. Her work is professionally done and truly top-notch because she cares as deeply for the brand as me.” — Tang Pei Ying, Co-Founder of Summorie, Apr 2020

Creative Stew

Touch ’n Go eWallet

• AirAsia BIG

Heineken Asia Pacific

Lendlease TRX

• Sephora Malaysia
• Wonderfly
• Summorie.co

“An American poet, Sylvia Plath once said … “And by the way, everything in life is writable about if you have the outgoing guts to do it, and the imagination to improvise. The worst enemy to creativity is self-doubt.” Jolin had a burning passion to write for fiction. It was so bright that her fire was conveniently directed my way — just when I was looking for a screenwriter for a telefilm for Creative Stew Sdn Bhd. I was not looking for a seasoned writer, but someone hungry to break the stereotypical story arc of Malay storytelling. Many told me she was a risk. I told them, “Well, so was I. And yet, here I am standing before you leading this.” We [melded] our stories, desires, quirks, and created a Fantasy Time-loop telefilm, 'Kecundang Sebelum Menjanda' (a title decided by the broadcast station). For her first stab at screenwriting, she was sharp, detailed, and willing to adjust the story arc to the channel’s desires — without compromising our core message. I am proud that we created a telefilm that got every crew and talents invested, as well as audiences reacting and discussing about the underlining message on social media. I could not have created a better story with anyone else other than Jolin. She will always be a risk worth taking.” — Liyana-Haley Tajul Ariff, Senior Content Specialist of CreativeStew, May 2020

“We at Creative Stew had a story to tell and Jolin came in to tell that story crafted in beautiful words and that’s how we created our telefilm “Kecundang Sebelum Menjanda”. Jolin was very receptive to new ideas and changes and worked very closely with our film producer. She was very professional and respectful of the creative process from the day the script was conceived, till the script was translated on tape on the shoot floor. Jolin was a joy to work with and we wish her the best in her future endeavors.” — Abid Hussain, Founder/CEO/Creative Head of CreativeStew, Apr 2020

• “Letter to My Forbidden Lover”, The Best Asian Short Stories 2019
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• “Donning the Black Wool”, The Tudung Anthology (2017)
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• Quora Top Writer 2018

“The Closet Monster”, Write Out Loud (2006)

“Jolin worked for me on a project we were doing for Arkib Negara Malaysia and the Alumni Association of Administrative and Diplomatic Officers. The task involved reviewing about 30 interview transcripts, annotating them and copyediting and preparing them to be archived by Arkib Negara Malaysia. Jolin was always meticulous in her work, delivery was always timely and her research skills were outstanding. Wishing her all the best for her future and recommend her highly. It was a pleasure to work with her.” — Sheena Gurbakash, President of the Association of Women Lawyers and Communications Strategist, Apr 2020

“Working with Jolin more than meets the high standards for quality works: not just for writing, but also attention to design principles and overall goals of the communication strategy; Jolin really understands her target audience well, and she manages to deliver her promises in a timely and considerate fashion. I was honoured to be able to collaborate with her for our Special Projects assignments, and I am sure anyone else would also appreciate the professionalism she has to offer any other teams as well! All the best with your endeavours, Jolin! I have faith you will go far wherever you put your heart and soul too! Working with you is truly a pleasure and I hope we get more opportunities to work together again in the future.” — Ng Geok Mei, Senior Art Director, Apr 2020

1. beyond copywriting:
2. —Behance
3. —Instagram
4. —Medium
5. —Quora
6. —Wordpress for CMCL-c392 Media Genres: Television Genres
7. —Wordpress for Second Life

“She has a natural gift for editing thanks to her super sharp eye and fantastic flair for words, Jolin can transform pretty much any piece of text into something wonderful.” — Dan Palmer, Creative Director, May 2020

“She’s a multi-talented professional with a great eye for details. And a wonderful person with a heart of gold.” — Steve Chua, Creative Lead, Apr 2020

“Jolin has the gift of storytelling. She is at her best when she unifies the art of storytelling to a concept. She is skilled in multi-tasking and she sees unique perspective towards something, which is a niche skill set.” — Adelyn Pereira, Art Director, Apr 2020



“A seductive whirlwind of wit and verve.” — Tee Shern Ren, Postdoctoral Researcher and Physicist, Mar 2019

“You would make a terrifying strategic planner.” — Soon Cheng Sun, Concept Director (acting creative director of In2 Marketing & Consulting), Nov 2013